Resolve product feed rejections
Products stop appearing in ads and the reason sits in a platform report.
For stores whose products lose ad eligibility because of feed or policy issues.
What good looks like.
Each affected product has a source correction and a checked platform eligibility status.
- Starts when
- A feed diagnostic reports rejected or newly ineligible products.
- Accountable owner
- Catalog operations lead
Where AI could help.
AI can group rejection reasons and draft issue descriptions; catalog and policy owners validate corrections and appeals.
How the work could move.
A suggested process to adapt to your team. Each handoff needs a clear owner and a visible check.
Capture the rejection
Media buyer
Save affected product IDs, market, reason and diagnostic timestamp.
Ready when: Every queue item maps to a store SKU or an explicit mapping issue.
Assign the source owner
Catalog lead
Identify the authoritative field and distinguish data defects from policy review.
Ready when: A named person owns the correction or policy decision.
Correct the source
Catalog owner
Update approved product facts and record before-and-after evidence.
Ready when: The correction is approved and ready for the normal feed sync.
Recheck eligibility
Media buyer
After submission or sync, record the actual platform status and timestamp.
Ready when: Resolved status is observed rather than inferred from upload success.
Prevent recurrence
Catalog lead
Record the root cause and add a source-data check where justified.
Ready when: Recurring defects have an owned prevention action.
Explore the setup, checks, and exceptions
Start with your tools.
Use platform diagnostics, a SKU issue sheet and the source catalog editor. Keep evidence from each sync rather than editing only downstream exports.
When things go wrong.
- An appeal requires an authorized policy decision; do not repeatedly resubmit unchanged data.
- Regional availability can differ even when the global product record is correct.
- A successful sync does not establish product approval.
A useful first step.
Take one rejected SKU from diagnostic export through a documented eligibility recheck.
What to measure
Measure rejection-to-verified-eligibility time and repeat defects by source field.
Want this working with your team and tools?
Build it yourself, adapt what you already have, or work with us. We can help you choose where to start and handle the technical build.